{"id":68748,"date":"2020-05-17T00:00:00","date_gmt":"2020-05-17T00:00:00","guid":{"rendered":"https:\/\/vipexperiences.mx\/crece-el-comercio-electronico-en-mexico\/"},"modified":"2020-05-17T00:00:00","modified_gmt":"2020-05-17T00:00:00","slug":"crece-el-comercio-electronico-en-mexico","status":"publish","type":"post","link":"https:\/\/vipexperiences.mx\/ar\/2020\/05\/17\/crece-el-comercio-electronico-en-mexico\/","title":{"rendered":"Crece el comercio electr\u00f3nico en M\u00e9xico"},"content":{"rendered":"<p><em>Fotos: Pexels<\/em><\/p>\n<p>Rolando Alamilla, gerente de investigaci\u00f3n de mercado de <a href=\"https:\/\/www.theciu.com\/\" target=\"_blank\" rel=\"noopener\">The Competitive Intelligence Unit<\/a> (CIU), public\u00f3 en la p\u00e1gina oficial de la empresa, c\u00f3mo el COVID-19 impuls\u00f3 el comercio electr\u00f3nico en el pa\u00eds.<\/p>\n<p>En su an\u00e1lisis, el a\u00f1o pasado <strong>se contabiliz\u00f3 a<\/strong> <strong>61.9 millones de personas<\/strong> en este segmento.<\/p>\n<p>Las actividades que consideraron tuvieron la mayor demanda fueron <strong>compras en l\u00ednea<\/strong> y <strong>pagos de servicios<\/strong>.<\/p>\n<p>En comparaci\u00f3n al a\u00f1o pasado, y debido a la pandemia, estima que para el siguiente cuatrimastre aumente\u00a0 a 63.1 millones de usuarios activos.<\/p>\n<p>As\u00ed mismo, Alamilla, en el <a href=\"https:\/\/www.theciu.com\/publicaciones-2\/2020\/4\/20\/covid-19-impulso-al-comercio-electrnico\" target=\"_blank\" rel=\"noopener\">comunicado oficial<\/a>, indic\u00f3 que dentro de la industria del comercio electr\u00f3nico se han registrado ganadores, pero tambi\u00e9n afectaciones en algunos mercados:<\/p>\n<ul>\n<li>Pagos de servicios de plataformas de contenido digital, <strong>23.4%<\/strong><\/li>\n<li>Pago de Servicio, <strong>16.2%<\/strong><\/li>\n<li>Supermercado, <strong>13.9%<\/strong><\/li>\n<li>Aplicaciones de delivery, <strong>11.4%<\/strong><\/li>\n<\/ul>\n<p>Rolando Alamilla inform\u00f3 en una entrevista que <strong>la plataforma n\u00famero en M\u00e9xico<\/strong>\u00a0es <strong>Mercado Libre<\/strong>.<\/p>\n<p>Sin embargo, tambi\u00e9n expone que esto podr\u00eda cambiar durante los pr\u00f3ximos meses.<\/p>\n<p>El segundo lugar, <strong>Amazon,<\/strong> <strong>podr\u00eda rebasarlo por dos razones<\/strong>: el reconocimiento de la marca y el nivel de demanda durante la contingencia.<\/p>\n<p>Cabe se\u00f1alar que durante la pandemia de COVID-19 en M\u00e9xico, <strong>algunas apps de streaming lanzaron parte de su contenido de forma gratuita<\/strong>, Netflix, es un ejemplo.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-8592\" src=\"https:\/\/vipexperiences.mx\/wp-content\/uploads\/2020\/05\/person-using-black-and-white-smartphone-and-holding-blue-230544-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1707\" \/><\/p>\n<h6>\u0642\u062f \u062a\u0643\u0648\u0646 \u0645\u0647\u062a\u0645\u064b\u0627 \u0623\u064a\u0636\u064b\u0627 \u0628\u0640<\/h6>\n<p><a href=\"https:\/\/vipexperiences.mx\/ar\/2020\/05\/05\/lumo-financiera-apoya-a-mexico-con-modulos-de-diagnostico-para-covid-19\/\">LUMO FINANCIERA APOYA A M\u00c9XICO CON M\u00d3DULOS DE DIAGN\u00d3STICO PARA COVID-19<\/a><\/p>\n<p><a href=\"https:\/\/vipexperiences.mx\/ar\/2020\/05\/12\/acuerdo-de-cenace-afectara-la-economia-de-los-mexicanos-coparmex\/\">ACUERDO DE CENACE AFECTAR\u00c1 LA ECONOM\u00cdA DE LOS MEXICANOS: COPARMEX<\/a><\/p>\n<p><a href=\"https:\/\/vipexperiences.mx\/ar\/2020\/04\/28\/inicia-deposito-de-apoyo-por-pandemia-para-empresarios-mexicanos\/\">INICIA DEP\u00d3SITO DE APOYO POR PANDEMIA PARA EMPRESARIOS MEXICANOS<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Fotos: Pexels Rolando Alamilla, gerente de investigaci\u00f3n de mercado de The Competitive Intelligence Unit (CIU), public\u00f3 en la p\u00e1gina oficial de la empresa, c\u00f3mo el COVID-19 impuls\u00f3 el comercio electr\u00f3nico en el pa\u00eds. En su an\u00e1lisis, el a\u00f1o pasado se contabiliz\u00f3 a 61.9 millones de personas en este segmento. Las actividades que consideraron tuvieron la &#8230; <a title=\"Crece el comercio electr\u00f3nico en M\u00e9xico\" class=\"read-more\" href=\"https:\/\/vipexperiences.mx\/ar\/2020\/05\/17\/crece-el-comercio-electronico-en-mexico\/\" aria-label=\"Read more about Crece el comercio electr\u00f3nico en M\u00e9xico\">\u0627\u0644\u0642\u0631\u0623 \u0627\u0644\u0645\u0632\u064a\u062f<\/a><\/p>","protected":false},"author":1,"featured_media":53149,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[20],"tags":[501,2849,1693,1948,2850,252,213,46],"class_list":["post-68748","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-business","tag-comercio-electronico","tag-coronavirus","tag-covid-19","tag-e-commerce","tag-mexico","tag-negocios","tag-tendencias"],"uagb_featured_image_src":{"full":["https:\/\/vipexperiences.mx\/wp-content\/uploads\/2024\/06\/Captura-de-Pantalla-2020-05-14-a-las-15.12.51.png",1076,614,false],"thumbnail":["https:\/\/vipexperiences.mx\/wp-content\/uploads\/2024\/06\/Captura-de-Pantalla-2020-05-14-a-las-15.12.51-150x150.png",150,150,true],"medium":["https:\/\/vipexperiences.mx\/wp-content\/uploads\/2024\/06\/Captura-de-Pantalla-2020-05-14-a-las-15.12.51-300x171.png",300,171,true],"medium_large":["https:\/\/vipexperiences.mx\/wp-content\/uploads\/2024\/06\/Captura-de-Pantalla-2020-05-14-a-las-15.12.51-768x438.png",768,438,true],"large":["https:\/\/vipexperiences.mx\/wp-content\/uploads\/2024\/06\/Captura-de-Pantalla-2020-05-14-a-las-15.12.51-1024x584.png",1024,584,true],"1536x1536":["https:\/\/vipexperiences.mx\/wp-content\/uploads\/2024\/06\/Captura-de-Pantalla-2020-05-14-a-las-15.12.51.png",1076,614,false],"2048x2048":["https:\/\/vipexperiences.mx\/wp-content\/uploads\/2024\/06\/Captura-de-Pantalla-2020-05-14-a-las-15.12.51.png",1076,614,false],"trp-custom-language-flag":["https:\/\/vipexperiences.mx\/wp-content\/uploads\/2024\/06\/Captura-de-Pantalla-2020-05-14-a-las-15.12.51-18x10.png",18,10,true]},"uagb_author_info":{"display_name":"admin","author_link":"https:\/\/vipexperiences.mx\/ar\/author\/soporte_4z6oqe9k\/"},"uagb_comment_info":0,"uagb_excerpt":"Fotos: Pexels Rolando Alamilla, gerente de investigaci\u00f3n de mercado de The Competitive Intelligence Unit (CIU), public\u00f3 en la p\u00e1gina oficial de la empresa, c\u00f3mo el COVID-19 impuls\u00f3 el comercio electr\u00f3nico en el pa\u00eds. En su an\u00e1lisis, el a\u00f1o pasado se contabiliz\u00f3 a 61.9 millones de personas en este segmento. Las actividades que consideraron tuvieron la&hellip;","_links":{"self":[{"href":"https:\/\/vipexperiences.mx\/ar\/wp-json\/wp\/v2\/posts\/68748","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vipexperiences.mx\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vipexperiences.mx\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vipexperiences.mx\/ar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vipexperiences.mx\/ar\/wp-json\/wp\/v2\/comments?post=68748"}],"version-history":[{"count":0,"href":"https:\/\/vipexperiences.mx\/ar\/wp-json\/wp\/v2\/posts\/68748\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vipexperiences.mx\/ar\/wp-json\/wp\/v2\/media\/53149"}],"wp:attachment":[{"href":"https:\/\/vipexperiences.mx\/ar\/wp-json\/wp\/v2\/media?parent=68748"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vipexperiences.mx\/ar\/wp-json\/wp\/v2\/categories?post=68748"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vipexperiences.mx\/ar\/wp-json\/wp\/v2\/tags?post=68748"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}